Diminishing hashtag#retail differentiation due to digital is creating the last bastion - "the price fight". The trend to more digitisation will make this worse and reduce gross margins across the board. A [...]
It will be interesting to see if these mega companies who increasingly manipulate and control our lives are sustainable or if like Cambridge analytics they get found out or customers revolt. I [...]
https://www.google.co.uk/amp/s/www.standard.co.uk/news/uk/debenhams-store-closures-high-street-giant-will-close-up-to-50-shops-putting-4000-jobs-at-risk-after-a3971061.html%3famp. This is the real impact of phase 1 digital, reducing pricing so gross margins. Rob McCargow exactly how do you see these store level jobs being replaced by AI, to [...]
3 new on line mega trends from the mega platforms JD and Alibaba massive amounts of online data - new opportunities to interact unimarketing - tools to launch new products and test [...]
Digital is no panacea, the online boys ASOS etc are not getting the basics right and making no money either, trashing their https://youtu.be/IN0tRevqrKw own market pricing. The discount mantra is flawed, [...]