Icebreaker Supporting Advisors


getting to “the go to market and international strategy” right


John MBA has worked with Samsung, Unilever, Heinz, Johnson and Johnson, LVMH, Sony, and Diageo and retailers such as BhS, Boots and Next. Specializing in  marketing strategies in channel to market, ecommerce, supply chain management annd web marketing. Expert at how supply chain and technology can deliver competitive advantage in utilities, light rail, Power Generation, offshore telecoms and defence. Expert at the integration of ecommerce, sales and marketing best practice within traditional sectors such as retail.  John is an entrepreneur who sold his sales and marketing business to Cello plc in 2006.


 getting to “growth”

Karl MBA heads up the commercial strategy supporting customers get to growth. Karl is real; innovator: achieving business growth & turnaround management, improved customer experience, enhanced team performance and business agility, management development. Able to problem solve and ably implement business growth, improve cash and margin positions as well as increase sales. Experience; VKRS A/S, Enterprise Ireland, Novar Plc, British American Tobacco Plc & Diageo Plc. Sector experience; Construction, Engineering, Environmental, Consulting, Manufacturing, B2B, & FMCG



getting to “financial sustainability”

David Mitchell BCOM (HONS), FCA, FCT, MIFT is the icebreakerexecutive financial lead. David operates at Main Board level either as CRO, CFO, FD or Adviser across listed and private equity backed businesses in both the UK and Europe. Hands on experience of the difficult steps to right size underperforming businesses without sacrificing top line effectiveness. Has a proven track record of preserving enterprise value and managing stakeholder expectations. Experience include Manufacturing, Engineering, Property & Construction, Facilities Management, Automotive, Chemicals, Healthcare, IT, Telecommunications & Media. David is on the selection panel for the Institute for Turnaround


getting to “sustainable supplier advantage”

Sean FCIPS identifies how businesses can achieve long lasting market competitive supplier performance to maximise value for money simultaneously establishing Procurement structures and ways of working that embraces appropriate best practice. Sean is driven to create a successful legacy for clients.  Experience; Lucas, Esab Group Ltd, Baxter Food Group, Sayga Group, Eisai, Weir Group, Pfizer, Iceland Food Group, GlaxoSmithKline, NSK/RHP, Krupp Camford and Lucas Automotive.


Legal advisory

Noel is an well respected lead figure and expert and Joint editor of “Salinger on Factoring” (2006). Working for PDT Industry Award Winners 2010 – Regional Corporate Law Firm of the Year (ACQ Country Awards).We believe Icebreaker offers a real and credible solution to business owners and managers who need short term guidance and support from proven, dedicated business specialists. With our exptise in the fields of company law, finance, insolvency, property, employment and debt recovery we believe we can complement the skills of any Executive Interim Manager.  We are accessible, pro-active and practical.  We add value.  We share the same philosophies as Icebreaker – creativity, hard work and partnership with our clients.


Tony specialises in business rescue and reconstruction, through both formal insolvency procedures and managed restructuring and refinancing. Tony has extensive experience of investigation work (particularly regarding fraud), both on site and on a forensic basis, having prepared many reports as an investigating accountant for financial institutions. Tony is Director for the Harrisons Recovery London office, prior to this he has been a partner and National Director of Business Recovery at S&W. Prior to joining the London insolvency department in 1989, Tony was heavily involved in audit investigation work for clients. Along side Tony’s technical financial restructuring skills, in his capacity with Harrisons Business Recovery he also provides access to corporate recovery funding options to support Icebreaker Change and Business Turnaround Programs.